As a fan who has seen BoA through many stages of her career for over 10 years, I feel a little frustrated at the comments on NB. Of course I can't expect non-fans to understand what the girl has been through, but honestly girl doesn't deserve half the hate she receives.
First, BoA is pretty introverted. So to all you people comparing her to Hyori, keep this in mind - their personalities are extreme opposites. Plus, Hyori's selling point is her image - which is why she's known as an icon. Further, she's known as the icon of daring to bare it all. In contrast, BoA's selling point was never her image. It has and still is her performance ability. Think of her as someone who puts across a safe and consistent image. Putting them together isn't a fair comparison in any way.
Second, BoA mentioned that in future she wants to continue on the path of an artist rather than that of an idol singer. She wants to create music that is her style, not blindly following the trend. Obviously she will have some limitations since she's under a record label known for idol music. Fact is that singers who last the longest tend to be ballad singers. However, most people may not know this: To put it in a nice way, the company sees huge potential in her. But to put it blatantly, BoA has always been used as a "guinea pig" by the company. Testing out the Japanese market, American market, whatever you name it, she's up for it. Anyway my point is, this might be a good time for the label to expand into creating indie style music as well. With the rise in popularity of indie bands, this might be one avenue BoA can remain relevant to the music scene in future albeit in a new market. Plus with the change in demographics of already-fans (who are now mostly moving into their 20-30s), this change might be something acceptable to them. So I'm just saying, the whole debate about BoA being relevant or not, is something that will change depending on which perspective you take.
Again, we have to consider the changes in market tastes. Ask yourself, who are the ones doing well in the kpop industry now? Boy groups? Yes. Girl groups? Yes. Solo singers? Not so. So are you saying that all solo singers are no longer relevant in the industry? Don't forget that tastes also change with the seasons in this industry!
First, BoA is pretty introverted. So to all you people comparing her to Hyori, keep this in mind - their personalities are extreme opposites. Plus, Hyori's selling point is her image - which is why she's known as an icon. Further, she's known as the icon of daring to bare it all. In contrast, BoA's selling point was never her image. It has and still is her performance ability. Think of her as someone who puts across a safe and consistent image. Putting them together isn't a fair comparison in any way.
Second, BoA mentioned that in future she wants to continue on the path of an artist rather than that of an idol singer. She wants to create music that is her style, not blindly following the trend. Obviously she will have some limitations since she's under a record label known for idol music. Fact is that singers who last the longest tend to be ballad singers. However, most people may not know this: To put it in a nice way, the company sees huge potential in her. But to put it blatantly, BoA has always been used as a "guinea pig" by the company. Testing out the Japanese market, American market, whatever you name it, she's up for it. Anyway my point is, this might be a good time for the label to expand into creating indie style music as well. With the rise in popularity of indie bands, this might be one avenue BoA can remain relevant to the music scene in future albeit in a new market. Plus with the change in demographics of already-fans (who are now mostly moving into their 20-30s), this change might be something acceptable to them. So I'm just saying, the whole debate about BoA being relevant or not, is something that will change depending on which perspective you take.
Again, we have to consider the changes in market tastes. Ask yourself, who are the ones doing well in the kpop industry now? Boy groups? Yes. Girl groups? Yes. Solo singers? Not so. So are you saying that all solo singers are no longer relevant in the industry? Don't forget that tastes also change with the seasons in this industry!
About dressing, BoA has mentioned that she doesn't like to dress too skimpy. However, she has increasingly been wearing less. This only goes to show that she is trying to adapt to changes in the market. Maybe due to the fact that she has been in the industry for too long (14 years and counting), people think of her as a sunbae and sees her much older than she really is. This is something to do with market perception, and honestly you can't expect her to come out and do some cutesy stuff now right? Everyone will just brand her as fake.
Lastly, SM isn't promoting BoA enough. Take for example the concerts she held outside of Seoul, did you know that SM didn't even have any promotion for that? Fans had to fork out money to paste promotional posters etc. Do you see that happening to any other singers?
Lastly, SM isn't promoting BoA enough. Take for example the concerts she held outside of Seoul, did you know that SM didn't even have any promotion for that? Fans had to fork out money to paste promotional posters etc. Do you see that happening to any other singers?
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